Last Update 08-05

Hold onto Your Wallet | Apple's September New Releases May See Widespread Price Increases

It's finally happening. After Apple raised prices on several products in summer 2026, next month's (September 2026) launch event is expected to impact the iPhone and more core accessories. Tighten your purse strings — here's the breakdown of this round of price adjustments.

📱 iPhone prices are expected to rise with the iPhone 18 series

Due to the memory chip shortage driven by the global AI boom, supply chain cost pressures will ultimately be passed on to consumers. Here are the expected affected product lines and price projections:

Product	Current Generation / Reference Price	Projected Starting Price – September 2026
iPhone 18 Pro	$1,099 (17 Pro)	$1,299 - $1,399
Apple Watch S12/Ultra 4	Current pricing	Expected increase (memory cost impact)
AirPods series	Current pricing	Potential increase (risk of across-the-board price hike)

It's worth noting that in the past, older models typically dropped in price when new models launched, but this year analysts predict that previous-generation iPhones may hold their price or even see a slight increase.

Editor's tip

Instead of chasing the price hikes on new releases, consider Apple's certified refurbished options, which currently offer 15% off. It's a solid way to avoid the premium and lock in great value.

Click to see details >>

Amazon Apple Sale

Round Up

Amazon

3242 1958

Chinese

Report Error

Apple

25 2

写评论

问大家

哒23

: 15%是什么活动？ 15%是什么活动

3 天前

举报 | 赞 | 回复

最新评论 25

零度以上

: When will they finally replace that eye-searing screen? 什么时候能把瞎眼屏换了

5 分钟前

举报 | 赞 | 回复

LEOcc

: As long as the phone is still alive, keep it shining and doing its job.

7 小时前

举报 | 3 | 回复

大馅包子

: Trade-in isn't a good option either, and they won't give cash.

14 小时前

举报 | 赞 | 回复

花梨紫檀

: Put yourself in their shoes: when the time comes, will the trade-in value of the product also increase accordingly?

15 小时前

举报 | 赞 | 回复

J先生

: I thought about getting the 18 for the kid, but I think I'll just get the 17 instead.

15 小时前

举报 | 赞 | 回复

YOoeee

: My iPhone 11 Pro is still hanging in there 我手上iPhone11 PR还在挣扎

1 天前

举报 | 4 | 回复

Aaron2022

: Bought the 14 Pro Max in 2023, still using it, no issues at all.

2 天前

举报 | 4 | 回复

欧皇乔巴

: I used to upgrade every year, but now I really don't want to anymore. It's like if memory gets cheaper, it'll just go back up again, right? 🙄

2 天前

举报 | 2 | 回复

大忽悠lol

: I just want to ask, if the cost of memory chips goes down in the future, will the price drop back?

2 天前

举报 | 2 | 回复

哒23

: Do students get a discount? 学生有优惠吗

3 天前

举报 | 赞 | 回复

哒23

: 15%是什么活动？ 15%是什么活动

3 天前

举报 | 赞 | 回复

哒23

: What about the old products? 旧产品呢

3 天前

举报 | 1 | 回复

Gary呀呀呀

: Hard to say when big companies will realize that the main consumer base has already shifted toward a "it's not like it doesn't work" mindset. To be blunt, in recent years, whether it's PCs or smartphones, there haven't been any hot-selling electronics that genuinely improve the user experience. The RTX 30 series graphics cards are more than enough for over 90% of scenarios. The iPhone 13 Pro Max is still holding its own...